StaffBios

Based on a successful advertising photography practice, specializing in professional and student recruitment, Bill Parish co-founded The Parish Group in 1988. His skill and leadership in evaluating, targeting, and capturing the university student experience have led to three decades of growth, innovation, and measurable success for client-partners. As creative director and lead photographer, he ensures that there is no lost communication between partner institutions and The Parish Group’s creative and production teams. 

As institutional brand advocates, Bill’s teams consistently set standards in student search, targeted multichannel communications, and customer service. Bill prefers developing long-term admissions solutions and strategies through ongoing client partner relationships. He has provided admissions and advancement counsel and assessments to over 100 colleges and universities. 

ERIC BRYAN

Eric provides oversight of The Parish Group’s business development, research and analytical teams, digital strategies, and new-student search campaigns. 

For over 25 years, Eric has provided enrollment consultation to schools across the United States. His predictive analytics and vast knowledge of student recruitment funnel optimization have resulted in increased enrollments and new market development for institutions of various sizes and selectivity. With a keen eye on net tuition revenue, Eric has developed campaigns and communication structures that have allowed our partner colleges and universities to reach and, more importantly, surpass their enrollment goals.