Search market analysis for a private liberal arts institution led to:
34%
reduction in volume from underperforming search markets
5.1%
increase in inquiry response
11%
increase in admitted applicants
here are the results
Our partnership with institutions is reliant on understanding the both the numbers and the nuance upon which they operate. From analytical assessment of longitudinal enrollment trends and predictive modeling for search market positioning, to marketing focus groups and persistence surveys, The Parish Group brings inquiry, innovation, and experience to research. Current and historical projects include predictive search modeling, communication audits, market surveys, engagement scoring, social media strategy, and beyond.
Client-partners have seen benefits ranging from significantly increased communication engagement and response rates to redefined market position and previously undiscovered target search populations. Utilizing The Parish Group’s expertise in diagnosing your research needs is bound to produce results that help shape your strategic direction.
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