Institutions engaging in search campaigns with The Parish Group have seen:
52.1%
prospect engagement rate
20.7%
inquiry rate
13%
increase in first-year applications
over one year
32.6%
increase in offers of admission over two years
44%
of total first-year enrollment from search
1ST
largest first-year enrollment
in school history
here are the results
Student search is the lifeblood of recruitment efforts—where your funnel begins. The Parish Group’s approach to search is never one-size-fits-all. We devise a customized plan for your institution that begins with market analysis and a predictive model and ends with a right-size, right-fit enrollment class. Services in our search program include inquiry and application generation campaigns, hosted applications, CRM integration, digital marketing, call campaigns, and social media support—all designed to enhance your in-house efforts to nurture the relationship development of your funnel.
Our partners have seen record increases in engagement rates, applications, academic quality, and ultimately, enrollment when working with The Parish Group for student search.
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