Blogs - The Parish Group

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Who Are You Talking To? How Higher Ed CMOs Risk Losing Sight of Their Audience

Who Are You Talking To? How Higher Ed CMOs Risk Losing Sight of Their Audience

Julia Watson2026-04-20T08:52:39-04:00April 17th, 2026|

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From SEO to AEO: Preparing Higher Ed for AI-Driven Search

From SEO to AEO: Preparing Higher Ed for AI-Driven Search

Eric Bryan2026-03-31T11:01:51-04:00March 31st, 2026|

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New Face on the Block: Dr. Leah Beth Hubbard

New Face on the Block: Dr. Leah Beth Hubbard

Julia Watson2026-03-24T10:53:10-04:00March 24th, 2026|

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The AI Virtual Admissions Counselor: Tool or Replacement?

The AI Virtual Admissions Counselor: Tool or Replacement?

Julia Watson2026-03-10T11:32:40-04:00March 12th, 2026|

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Moving Students from Admissions to Student Success Through Orientation

Moving Students from Admissions to Student Success Through Orientation

Julia Watson2026-02-26T09:56:56-05:00February 26th, 2026|

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The Ethics of AI in Higher Ed Admissions

The Ethics of AI in Higher Ed Admissions

Julia Watson2026-02-12T10:47:42-05:00February 12th, 2026|

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Who Are You Talking To? How Higher Ed CMOs Risk Losing Sight of Their Audience

Who Are You Talking To? How Higher Ed CMOs Risk Losing Sight of Their Audience

Julia Watson2026-04-20T08:52:39-04:00April 17th, 2026|

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From SEO to AEO: Preparing Higher Ed for AI-Driven Search

From SEO to AEO: Preparing Higher Ed for AI-Driven Search

Eric Bryan2026-03-31T11:01:51-04:00March 31st, 2026|

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New Face on the Block: Dr. Leah Beth Hubbard

New Face on the Block: Dr. Leah Beth Hubbard

Julia Watson2026-03-24T10:53:10-04:00March 24th, 2026|

Gallery
Who Are You Talking To? How Higher Ed CMOs Risk Losing Sight of Their Audience

Who Are You Talking To? How Higher Ed CMOs Risk Losing Sight of Their Audience

Julia Watson2026-04-20T08:52:39-04:00April 17th, 2026|

Gallery
From SEO to AEO: Preparing Higher Ed for AI-Driven Search

From SEO to AEO: Preparing Higher Ed for AI-Driven Search

Eric Bryan2026-03-31T11:01:51-04:00March 31st, 2026|

Gallery
New Face on the Block: Dr. Leah Beth Hubbard

New Face on the Block: Dr. Leah Beth Hubbard

Julia Watson2026-03-24T10:53:10-04:00March 24th, 2026|

Gallery
The AI Virtual Admissions Counselor: Tool or Replacement?

The AI Virtual Admissions Counselor: Tool or Replacement?

Julia Watson2026-03-10T11:32:40-04:00March 12th, 2026|

Gallery
Moving Students from Admissions to Student Success Through Orientation

Moving Students from Admissions to Student Success Through Orientation

Julia Watson2026-02-26T09:56:56-05:00February 26th, 2026|

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The Ethics of AI in Higher Ed Admissions

The Ethics of AI in Higher Ed Admissions

Julia Watson2026-02-12T10:47:42-05:00February 12th, 2026|

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Rural vs. Urban Recruiting: Navigating Geographic Challenges

Rural vs. Urban Recruiting: Navigating Geographic Challenges

Julia Watson2026-01-28T15:25:28-05:00January 28th, 2026|

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Is There a Continued Place for Virtual Events Post-Pandemic?

Is There a Continued Place for Virtual Events Post-Pandemic?

Julia Watson2026-01-12T14:44:11-05:00January 12th, 2026|

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Keeping Your Branding Evergreen in Slate

Keeping Your Branding Evergreen in Slate

Katie Jordan2025-10-30T14:24:30-04:00November 12th, 2025|

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Best Practice for Translating Higher Ed Marketing Materials into Spanish

Best Practice for Translating Higher Ed Marketing Materials into Spanish

Mikaela Roel2025-10-28T10:50:44-04:00October 28th, 2025|

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Financial Aid Optimization: an Investment, not a Discount

Financial Aid Optimization: an Investment, not a Discount

Julia Watson2025-10-14T11:39:07-04:00October 14th, 2025|

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Do You Speak Slate? How to Ask for What You Need

Do You Speak Slate? How to Ask for What You Need

Katie Jordan2025-09-29T09:31:19-04:00September 29th, 2025|

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Your Fall Recruitment Travel Toolkit

Your Fall Recruitment Travel Toolkit

Lauren Sauriol2025-08-29T11:59:31-04:00August 29th, 2025|

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New Face on the Block: Malyn Pickett

New Face on the Block: Malyn Pickett

Julia Watson2025-08-22T09:38:42-04:00August 22nd, 2025|

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New Face on the Block: Camilla Fay

New Face on the Block: Camilla Fay

Julia Watson2025-08-07T15:26:26-04:00August 7th, 2025|

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Bracing for Budget Cuts in Higher Ed

Bracing for Budget Cuts in Higher Ed

Julia Watson2025-07-30T12:01:56-04:00July 30th, 2025|

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Enhancing Accessibility in Your Higher Ed Email Communications

Enhancing Accessibility in Your Higher Ed Email Communications

Lauren Sauriol2025-07-16T15:40:42-04:00July 16th, 2025|

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Slate Summit 2025: Key Takeaways

Slate Summit 2025: Key Takeaways

Lauren Sauriol2025-07-01T15:24:54-04:00June 30th, 2025|

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PR vs. Marketing in Higher Ed: Siblings, Not Twins

PR vs. Marketing in Higher Ed: Siblings, Not Twins

Julia Watson2025-06-16T16:25:07-04:00June 16th, 2025|

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Are We Too Comfortable Telling Our Story in Higher Ed Marketing?

Are We Too Comfortable Telling Our Story in Higher Ed Marketing?

Julia Watson2025-07-30T09:28:29-04:00May 21st, 2025|

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Copy Aspects to Consider for Higher Ed Brochures

Copy Aspects to Consider for Higher Ed Brochures

Julia Watson2025-04-24T14:28:19-04:00April 23rd, 2025|

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Design Aspects to Consider for Higher Ed Brochures

Design Aspects to Consider for Higher Ed Brochures

Julia Watson2025-03-27T15:19:10-04:00March 27th, 2025|

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Slate.org: A How-To Guide for Your Institution

Slate.org: A How-To Guide for Your Institution

Lauren Sauriol2025-03-20T10:22:53-04:00March 20th, 2025|

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Strengthening High School Counselor Relations with Slate.org

Strengthening High School Counselor Relations with Slate.org

Lauren Sauriol2025-02-28T13:54:08-05:00February 28th, 2025|

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No Department of Education? Here’s How It Could Impact Enrollment

No Department of Education? Here’s How It Could Impact Enrollment

Julia Watson2025-02-19T10:04:55-05:00February 18th, 2025|

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