Employee Spotlight: Andraya Avery
October is here! What a busy autumn it’s already ...
Where Teens Spend the Most Time Online
Here’s a shocker: teenagers are spending more time online ...
Cost vs. Investment Strategy
In enrollment management, we know that successful campaigns take ...
Employee Spotlight: Roger Jones
September is here. While temperatures are cooling down, enrollment ...
4 Tips to Avoid Counselor Burnout
Admission counselors have a hectic and often thankless job. ...
How to Communicate Effectively with Gen X Parents
The student is often not the sole decider when ...
How to Communicate Effectively with Gen Z
In writing, marketing, and practically all forms of communication, ...
Employee Spotlight: Meredith Rushing
For our August Employee Spotlight, we are featuring the ...
Continue the Relationship: Using Slate to Promote Student Success
If you work in enrollment, you know that communication ...
From One Side of Higher Ed to the Other
It’s easy to get caught up in our side ...
The Environmental Impact of Online Advertising
An article from the Wall Street Journal caught our ...
Employee Spotlight: Marcus Webb
We are in the thick of the summer season. ...
What Good Leadership Looks Like
How do you go about making big decisions that ...
Enrollment is No Longer a Proxy for Revenue
By Steve McKellips, Ph.D., Vice Provost for Enrollment Management, ...
Employee Spotlight: Eric Bryan
It's June. Summer is here. It's time we begin ...
The New York Times Reports that Enrollment is Down: Here’s What You Can Do
The New York Times published an article last week ...
How Apple’s iOS 15 Could Impact Your Higher Ed Email Campaigns
Apple is taking another step towards user privacy with ...
Employee Spotlight: Candace Spencer
Following Mother's Day yesterday, we want to shine a ...
The Problem with Branding
There has been a major shift in our industry. ...
Elon Musk Buys Twitter: Should This Affect Your Social Media Strategy?
By now, we’ve all heard the news that the ...
Trickle-Down Knowledge: Optimizing Slate within a Team
In our last blog, we talked about the importance ...
Employee Spotlight: Bill Parish
Meet Bill Parish, the co-founder of The Parish Group. ...
How to Combat The Great Resignation in Enrollment and Admissions
Think of your LinkedIn feed. How many times ...
Employee Spotlight: Maryann Parish
Meet Maryann Parish, the President and Chief Financial Officer ...