How to Source the Best Student Quotes
Prospects want to hear from them. Parents want to ...
New Face on the Block: Molly Robinson
At The Parish Group, we adapt our services to ...
The (Under) Utilization of IPEDS
The Integrated Postsecondary Education Data System (or IPEDS for ...
How AI Could Affect the College Admission Essay
When we’ve thought about the future in a cartoonish ...
Employee Spotlight: Joaris Manning
It’s 2023! We are so excited for what this ...
2022 Wrapped: Year in Review with The Parish Group
What an awesome year 2022 has been, and a ...
Employee Spotlight: Julia Watson
December is here and it’s beginning to look a ...
What’s More Important Than Branding
When it comes down to it, enrollment managers’ and ...
Campus Photoshoots: What You Can (and Cannot!) Control
You’d be hard pressed to find a season as ...
Employee Spotlight: Andraya Avery
October is here! What a busy autumn it’s already ...
Where Teens Spend the Most Time Online
Here’s a shocker: teenagers are spending more time online ...
Cost vs. Investment Strategy
In enrollment management, we know that successful campaigns take ...
Employee Spotlight: Roger Jones
September is here. While temperatures are cooling down, enrollment ...
4 Tips to Avoid Counselor Burnout
Admission counselors have a hectic and often thankless job. ...
How to Communicate Effectively with Gen X Parents
The student is often not the sole decider when ...
How to Communicate Effectively with Gen Z
In writing, marketing, and practically all forms of communication, ...
Employee Spotlight: Meredith Rushing
For our August Employee Spotlight, we are featuring the ...
Continue the Relationship: Using Slate to Promote Student Success
If you work in enrollment, you know that communication ...
From One Side of Higher Ed to the Other
It’s easy to get caught up in our side ...
The Environmental Impact of Online Advertising
An article from the Wall Street Journal caught our ...
Employee Spotlight: Marcus Webb
We are in the thick of the summer season. ...
What Good Leadership Looks Like
How do you go about making big decisions that ...
Enrollment is No Longer a Proxy for Revenue
By Steve McKellips, Ph.D., Vice Provost for Enrollment Management, ...
Employee Spotlight: Eric Bryan
It's June. Summer is here. It's time we begin ...
The New York Times Reports that Enrollment is Down: Here’s What You Can Do
The New York Times published an article last week ...